Koustas + Co Chartered Accountants offer a range of taxation, business advisory and compliance services.
Recognising that tax and superannuation were dull and uninteresting topics, the client wanted to redevelop their website and rewrite content in an engaging and personable way.
To do this, I worked with design studio Kish + Co to carry out:
- an in-depth analysis of their business, services, and processes
- compiled detailed staff profiles, and
- created case studies based on projects they had worked on that customers could relate to.
Copywriting services included:
- Project development
- Information architecture construction
- Market research
- SEO keyword analysis
- Copywriting for web.