Geocrete specialises in making beautiful, unique polished concrete floors, benchtops and fireplaces.
The challenge was to create copy that highlighted the quality craftsmanship behind creating and curing the perfect polished concrete floor – not just the ‘sell’.
Working closely with the client and web development business Yarra Web, my copywriting services for this brand new website included:
- Market research
- SEO keyword research
- Copywriting for the web.